Temporary replacement for maternity leave.
The Digital Marketing Product Owner is responsible for managing 2 product backlogs and delivering features that support consent and identity management capabilities. You will actively contribute to the Consent & Identity Management Program to move to new platform solutions. You will partner with marketing, legal/privacy, engineering, data teams, and other Product Owners and Subject Matter Experts to translate business and regulatory needs into actionable product features market/business needs into actionable product features.
Job Responsibilities:
- Own and prioritize the product backlogs for consent/identity management, balancing business value, legal/compliance risk, and development effort.
- Ensure backlog priorities are aligned with broader Program timelines and, where relevant, collaborate closely with Program to synchronize cross-team dependencies, coordinate releases, and communicate with stakeholders. Work together to forecast and prepare feature roadmaps aligned with program milestones, and provide reliable data for reporting to support efficient decision-making.
- Define and refine the product vision and roadmap to support Consent/identity management (consent capture, preference centers, authentication), partnering with your peers in CRM and Cookie Consent
- Work with marketing, privacy/legal, analytics and engineering stakeholders to document requirements and translate them into clear user stories, acceptance criteria and UX/UI designs.
- Lead sprint planning and prioritization; collaborate closely with developers, QA, data engineers and Ops to deliver features iteratively.
- Ensure IT and our vendor apply end-to-end testing including UAT, privacy/compliance reviews, and integration testing for third-party platforms
- Plan and support production rollouts with stakeholder communications, runbooks, training materials and documentation for internal teams.
- Proactively identify risks (regulatory changes, vendor outages, fraud/spam vectors) and create mitigation plans.
Functie-eisen
- Bachelor's or Master's degree in Digital Marketing, Information Management, Business Administration, Computer Science, Data Analytics, Digital Experience, Product Management, or a related field.
- Minimum 5 years of relevant experience with a Bachelor's degree, or minimum 3 years with a Master's degree.
- Proven experience in Consent Management, Identity & Access Management (IAM), Customer Identity and Access Management (CIAM), privacy, or related digital experience domains.
- Experience leading the implementation, adoption, and continuous optimization of consent and identity management platforms.
- Strong track record of managing complex digital products in a global, matrixed organization with multiple business and technology stakeholders.
- Experience translating regulatory, customer, and business requirements into scalable product capabilities.
- Familiarity with privacy regulations such as GDPR and their impact on customer data, consent, and identity management processes.
4. Certifications
- Certified Scrum Product Owner (CSPO) or equivalent Agile Product Ownership certification.
- Professional certifications in Privacy, Identity Management, Digital Experience, or Agile methodologies. (preferred)
Competenties
5. Key Skills & Competencies
Product Leadership
- Product Vision & Strategy
- Product Roadmap Development
- Product Lifecycle Management
- Backlog Prioritization & Management
- User Story Creation & Acceptance Criteria Definition
- Product Testing, Validation & Release Management
Consent & Identity Management
- Customer Identity & Access Management (CIAM)
- Consent and Preference Management
- Authentication & Authorization Concepts
- Customer Data Privacy & Compliance
- Identity Governance & Security Awareness
- Regulatory Compliance (GDPR and related privacy frameworks)
Business & Stakeholder Management
- Stakeholder Engagement & Influencing
- Cross-functional Collaboration
- Business Acumen
- Change Management
- Vendor & Partner Management
- Customer-centric Decision Making
Delivery & Continuous Improvement
- Agile Product Management
- Scrum Methodologies
- Process Optimization
- Data Analysis & Performance Measurement
- Documentation & Reporting
- Continuous Improvement Mindset
Inclusiviteit en diversiteit
Uiteraard staat deze vacature open voor iedereen die zich hierin herkent. We geloven dat diverse teams van belang zijn voor ons als lerende organisatie, die voorop wil blijven lopen in de wereld van werk. Want juist verschillen tussen mensen zorgen voor groei. Van collega's, klanten, kandidaten en daarmee van Randstad Professional. Heb jij een uniek talent? We ontmoeten je graag.